Challenge: Explorateur wanted to establish themselves as a travel guide on social media channels. The biggest challenge was to reach the global users.
What did we do: We chose Facebook and Twitter as a medium to communicate with the audience and prepared an online strategy where we started talking about the world’s tourist attraction to grab the attention. We also conducted contests in collaboration with the hotels worldwide to engage the audience. Apart from social media and SEO, we had also participated in forums where people ask advice for travel destinations.
Results: We started getting a global audience on the page. Several cross posting activities started happening from hotels worldwide where they post about the deals and the offers available at their hotel. Today, it is recognized name in the travel industry.